Yentob signposts a move upmarket

BBC director of television Alan Yentob has signalled his desire to move the corporation upmarket in the face of ITV's ratings surge.Speaking at the launch of BBC 1 and 2's£320

if you have an account


Do you want to keep reading?

Register to read five free articles per month

Subscribe and get access to

  • Up to the minute industry news
  • Agenda-setting interviews with key industry figures
  • Insight into the latest programme performances
  • Ratings data with viewing trends

Access premium content subscribe today

If you have an account you can SIGN IN now