Video on demand (VOD) outfit Yes TV is in talks to roll out in a Nordic region instead of its earlier proposal to launch across the UK, writes Simon Ellery.
Yes TV revealed this week the move is because BT is not opening up to competition as fast as expected. Pressure has been mounting on BT to step up local loop unbundling, with new stringent guidelines issued last week by watchdog Oftel.

Despite ongoing trials with BT, Yes TV said it is unable to meet the current costs of access to BT's exchanges - put at£625 a subscriber and£36 a month for three years. BT claims it is on track and has met all deadlines so far, allowing competitors into its local exchanges by July 2001, but VOD outfits are getting impatient.

'It is holding back the roll-out of our services,' said head of marketing Steve Garvey. 'Why have we got to wait for another nine months for this to happen?'

Garvey said he expected to unveil deals with other European partners within the year, probably Germany among others.