Arri has appointed Martin Cayzer to the newly created role of chief executive of its camera and lighting rental division.
Cayzer joins Arri from Panavision Asia Pacific, where he was managing director for 13 years.
He will look after Arri’s worldwide rental business.
Arri said that under Cayzer’s stewardship the firm plans to “extend global reach, grow the customer base and enhance market leadership”.
Cayzer said: “Arri has been at the forefront of camera, digital intermediate and lighting technology for ninety-five years and with the successful introduction of the Alexa camera range and LED lighting systems, continues to be a leader in an industry in transition.
“It’s exciting to join Arri at this particular time as it firmly stakes a key role in the future of our industry.”