UK digital courier and archive service Beam TV has won an exclusive contract with the organisers of the Cannes Lions advertising awards to handle entries and manage data during the festival. MD Matt Cooper told Broadcast that agencies will be able to dispense with Beta SP tapes and submit entries as MPEG2s, regardless of whether or not they're Beam customers. He added that, during the festival, attendees will be able to watch the ads on set-top boxes around the town.

UK digital courier and archive service Beam TV has won an exclusive contract with the organisers of the Cannes Lions advertising awards to handle entries and manage data during the festival. MD Matt Cooper told Broadcast that agencies will be able to dispense with Beta SP tapes and submit entries as MPEG2s, regardless of whether or not they're Beam customers. He added that, during the festival, attendees will be able to watch the ads on set-top boxes around the town.

The paring down of entries that happens throughout the festival will also be more efficient as the editing of MPEG2 files can be done on the same Beam boxes.

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