Canadian firm plans to expand scripted and unscripted output following investment

Canadian giant Bell Media has completed its deal to invest in John Morayniss’s Blink49 Studios.

The pact, first revealed in June, includes a production and distribution agreement that will Blink49 to expand scripted and unscripted operations in Canada and globally.  

FIFTH SEASON Wild Cards

Wild Cards aired on The CW in the US and on Canada’s CBC

Bell joins Blink49’s other backer Fifth Season - with whom former Entertainment One TV chief Morayniss set up the label in 2021 - as a strategic and production partner.  

Financial details have not been disclosed but Bell president Sean Cohan said the “collaboration” with Blink49 would will help it ”further our content and distribution goals and help us to deliver meaningful storytelling with domestic and global impact.”

Blink49 chief exec Morayniss added: “This partnership brings not only financial resources but also shared vision and strategic alignment, allowing us to grow our slate and reach new audiences at home and abroad.”

The companies recently partnered on docuseries Queen of the Castle, dramas Don’t Even, Late Bloomer, Sight Unseen, The Trades and Yaga, and reality series Blue Collar.  

Other programming on Blink49’s slate includes CBC’s Wild Cards, international reality show Beast Games, and an untitled Amazon Prime Video docuseries exploring high-profile female chief execs

The deal was struck through Bell’s investment arm Bell Ventures, which supports Canadian entrepreneurship and aims to drive innovation and accelerate growth for its partners. TD Securities acted as financial advisor to Blink49 Studios.

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