Broadcaster has partnered with rights holder TNT Sports to show men’s and women’s tours

Tour of Britain cycling

ITV has partnered with TNT Sports to provide free-to-air coverage of the Tour of Britain. 

The women’s edition of the cycling tour begins this week, 19 August, and runs until 23 August, and this partnership will see daily highlights on ITV4 and ITVX. There will also be a live stream of the cycling on TNT Sports and the Tour of Britain YouTube channel. 

Meanwhile, for the men’s competition, 2-6 September, live coverage of stages 1-4 will be broadcast on ITV4 and ITVX, with stage 5 coverage on ITVX, and a daily highlights package on ITV4 and ITVX. There will also be free-to-air coverage on the tour’s YouTube channel again. 

TNT Sports and HBO Max will also broadcast every stage of both races live, also providing coverage across Europe via Eurosport (excluding France). 

Niall Sloane, ITV director of sport, said: “ITV Sport’s impressive year of free-to-air sport continues this autumn as we broadcast the 2026 Lloyds Tour of Britain Women and Men across ITV and ITVX. We are providing a full broadcast package to our audience with the live races as well as highlights of the competition, showcasing the very best international cyclists across the Tours for our audience to enjoy.”

Managing director of British Cycling Ventures Darren Henry said: “We are pleased to be bringing free-to-air coverage of the Lloyds Tour of Britain to audiences across the UK as we work with our broadcast partners ITV and TNT Sports. The expanded coverage increases visibility for riders, teams, host locations and partners, and further strengthens the Lloyds Tour of Britain as one of the UK’s leading sporting properties.

“We want to bring the UK’s premier cycling races to as many people as possible, so we are thrilled to be giving fans more ways to experience the joy of cycling whether they are in their homes, on the move or on catch-up, whenever is convenient. 

“By working with several broadcast partners globally to bring both Tours to a wider international audience, we are reaching more sport fans than ever before across Africa, Asia, Europe and North America. It is a huge opportunity to showcase the brilliant racing from the riders and teams at the internationally renowned event, as well as showing the best that Britain has to offer with the incredible backdrops across all ten stages.”