Over 200,000 tuned into the first two games on the platform last year

Premiership Rugby

The Prem Rugby Cup will be shown on YouTube for a second season running. 

Some fixtures from the tournament were also on YouTube last year, with the first two attracting over 200,000 viewers. This helped the channel to increase total views by 438% over the 2025/26 season. 

This time round, Sale Sharks v Bath Rugby will be broadcast live in round one on Sunday, September 6, before Exeter Chiefs v Bristol Bears is shown during round two on 12 September.

These are alongside two separate games being shown by rights holder TNT Sports, with the broadcaster airing Bristol Bears v Gloucester Rugby on 5 September, and Harlequins v Northampton Saints on 12 September. 

Prem Rugby Cup broadcast fixtures

Round 1:

Sat, Sept 5 – Bristol Bears v Gloucester Rugby (TNT Sports, 3.05pm KO)

Sun, Sept 6 – Sale Sharks v Bath Rugby (PREM Rugby YouTube, 3pm KO)

Round 2:

Sat, Sept 12 – Exeter Chiefs v Bristol Bears (PREM Rugby YouTube, 3pm KO)

Sat, Sept 12 – Harlequins v Northampton Saints (TNT Sports, 4.45pm KO)