Atom Pictures was commissioned by Carlton Entertainment to produce the titles for ITV 1 series Britain's
Atom Pictures was commissioned by Carlton Entertainment to produce the titles for ITV 1 series Britain's Sexiest which aims to find the nation's sexiest person. Designed and directed by Bill Wilson and produced by Sally Blackburn, they feature sexy forms of letters which eventually resolve into the logo against a Union Jack made of flames. David Frearson created the 3D animation and composited the sequence in Combustion at Sweet. Viewers decide who are the most gorgeous guys and girls in the series, which will be stripped across the week beginning on Monday (26 August), culminating in a live final on the following Sunday.

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