All Digital Focus articles – Page 38
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FeaturesWomen we love again
BBC4’s Women We Loved season continued to reap real rewards while ITV2 benefited from a woman that maybe we used to love. Oh and BBC3 got a clashing bonus.
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FeaturesEnid rewrites BBC4 fortunes
Lashings of ginger beer all round as Enid topped the charts this week.
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FeaturesPeter hangs on in there
After a couple of weeks away I don my crampons and head back to the top of the digital world and what do I find? Peter Andre still there for ITV2 - 1.2 million/5% can’t be wrong, it seems.
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FeaturesBroncos, ships and psychics
The variety of Britain’s digital channels is startling. This week, for example, More 4, Discovery, BBC4 and Sky 1 each in turn delivered Americans being mad, history, a bygone age and a live séance.
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RatingsTasty figures for Come Dine With Me
A giant is lurking in the digital world but it’s easy to dismiss it as a mere trifle. You would be wrong to do so, though, for the only thing trifling about it is the one served as pudding on More4.
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RatingsSpin-off puts ITV2 in lead
On Sunday, ITV2’s Xtra Factor managed to clock a whopping 1.8 million/7.4% at 9pm while Liverpool besting Manchester United brought in 1.7 million/ 17% at 12.30pm for Sky Sports 1.
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RatingsAndre's back on schedule
Katie Price has ended her run and without batting an eyelid, her exhubby moves in to the same time slot in the schedule and what happens? He wins, that’s what.
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RatingsNo extentions on Katie Price
Apologies this week if I sound a bit like a broken record as I point out that ITV2’s What Katie Did Next (1.1 million, 5%) is comfortably the highest non-brand extension, non-sports show in the multichannel world.
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RatingsFighting for attention
Violet Elizabeth Bott screamed and screamed until she was sick, but still William Brown would take no notice.
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RatingsSunday soccer scores for Sky
The top two spots in the digital chart went to Sky Sports’ Super Sunday.
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FeaturesFunny debuts still fractured
In this, The Jetsons age of multichannel, push VoD, MobileMovies and fingernail DVD (I made that one up), digital channels might seem to have the advantage when connecting with those prepared to experiment.
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RatingsMore 4’s food for thought
The nature of digital channels is that they are focused on a specific audience, and this obviously determines programme strategy. But there are times when that pesky free-thinking audience confounds things.
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FeaturesReap rewards from re-runs
Acquired programmes play a significant role for digital channels. They are able to buy programming in at a relatively cheap rate compared with terrestrial networks and can play the stuff many times in a week to squeeze out value.
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FeaturesDigital repeat contenders
When Galileo first gazed at the stars through his telescope 400 years ago, he probably said: “Crikey, there’s a lot.” He might have said the same about digital channels; frighteningly, there are well over 300 channels measured by Barb.
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FeaturesTalent attracts older viewers
The Hoff factor was in full force for ITV2 at the weekend, with the finale of America’s Got Talent drawing 911,000 viewers in a tough Friday 9pm slot.
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FeaturesBBC3 hits its youth target
Harry Lansdown, BBC3’s factual commissioner, may think there is more to BBC3 than just being a “youth channel” (see page 12), but those viewers are its core audience.
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RatingsE4 wins battle for key 16-34s
E4 has consolidated its position with 16- to 34-year-olds, overtaking both Five and BBC2 in targeting this commercially important group.
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RatingsShare up for new Virgin 1
The rebranding of general entertainment channel Virgin 1 has helped grow its audience share by 39% year on year.
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FeaturesLaughter is Paramount
Viewers have seen the funny side of Comedy Central since it changed its name from Paramount Comedy earlier this year with its audience jumping by 50% year-on-year.