Announce to the world that the new Doctor will land on 23 August
Creative Red Bee Media
Brief Announce to the world that the new Doctor will land on 23 August, through the creation of a series of blockbuster moments to excite and enthral viewers.
How it was done Red Bee created a number of teasers, as well a clip-based promo for TV and cinema. Led by creatives Jason Thomson and Mina Patel, the team wanted a different look and feel to previous campaigns, so they made them “darker, edgier and more cinematic”.
The teasers were shot on a Phantom 4K at 500fps. Post was done by Framestore using Flame, while audio post was provided by Unit.
The launch trailer was finished at Red Bee. Smoke was used by Prime Focus’ Paul Callaghan to grade and format the final version.
Grand Central Studios’ Gary Turnbull looked after the audio.
Watch it Now across BBC channels