All Multiplatform articles – Page 146
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News
C4 plots flexible multiplatform strategy for kids
Channel 4 has pledged to take a “softly, softly” approach to multiplatform children’s output and to have a more “relaxed” attitude to educational content than for older teens following the passing of the Digital Economy Act.
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NewsITN recruits mobile chief
ITN Productions has appointed Miguel Tatay as head of its mobile phone business.
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NewsBacon talks about Blue Peter sacking for C4 site
Presenter Richard Bacon is to open up about his sacking from Blue Peter in a Channel 4 web project from Somethin’ Else.
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NewsC4 to spend £2m teaching teens about money
Channel 4 has ringfenced almost half of next year’s education budget for projects that will help teenagers grapple with financial and business issues.
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NewsTeachers TV hunts commissioner
Teachers TV is hunting for an online content commissioner as it prepares to shut down its TV channels.
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NewsElection breaks BBC News records
BBC News has smashed its online traffic record during the final stages of the election on Friday.
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NewsITV in deal to extend online interactivity
ITV has signed a six-month deal with live blogging platform Cover It Live that will see it ramp up its integration of the service with flagship shows including Britain’s Got Talent and This Morning.
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News
Connective to launch new virtual world
Connective Media, the multimedia indie founded by former BBC Children’s head of co-production and acquisitions Jesse Cleverly, is developing a virtual world that “recreates the emotional engagement” of traditional television.
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News
Keo hires Pact digital head
Keo Films has appointed Pact’s Nick Underhill as managing director of its digital division.
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NewsCrystal eyes Skype-based TV formats
Entertainment company Crystal has agreed a partnership with VoIP provider Skype to ramp up the amount of live video calls with viewers in shows.
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NewsC4 to offer targeted ads for Virgin’s VoD
Channel 4 is gearing up to become the first third-party broadcaster to serve targeted ads via Virgin Media’s TV on-demand platform.
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NewsEmbarrassing Bodies extends site to tackle children’s health
Channel 4 has unveiled yet another brand extension for the Embarrassing Bodies franchise: a website devoted to children’s health.
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NewsFive to build digital team
Five is staffing up its digital division with the creation of eight new roles as it aggressively expands its own services and targets wider content distribution.
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NewsYahoo secures Premier League highlights
Yahoo has signed exclusive rights to stream highlights of the English Premier League for the next three seasons.
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NewsYouTube leads 37% online video growth
Online video views across sites including the BBC, YouTube and Facebook have leapt 37% year on year to reach 5.5 billion during February.
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NewsVMTV takes film library online
Virgin Media is offering films such as Fantastic Mr Fox and District 9 online on its first on-demand web movies service.
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NewsC4 presenter fronts web beauty series
Supersize vs Superskinny presenter Anna Richardson is to front a branded web series funded by the Channel 4 show’s sponsor.
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NewsLivity hires Maxwell as head of strategy
KateModern producer Livity has appointed its first head of concept, strategy and digital as it eyes international sales of its formats and plans to mentor young filmmakers and web developers.
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News
Trafalgar inspires 1066 team for C4 tie-in game
The team behind Channel 4’s award-winning game 1066 has turned its attention to the Battle of Trafalgar for its latest web project.
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NewsHorse and Country TV heads online
Horse and Country TV (H&CTV) is set to launch a branded online channel with video and photo social networking site Sevenload.