Piksel has recruited Jason Johns, Greig Hilton and Jonathan Steel to its Europe, Middle East and Africa commercial team.

They will report to executive vice-president of commercial Neil Berry, who joined the online video platform provider from rival firm Ooyala in November.

Johns, who also worked at Ooyala, joins Piksel as commercial director.

Hilton and Steel both previously worked for VoD service FilmFlex, and will become senior vice-president for business development and vice-president solutions architect respectively.