World Archery brings production in-house

World Archery has invested in Appear’s X Platform as part of a move to take live production of its events in-house. The sports federation now has full control of its content delivery, significantly improving the quality and consistency of its live streams.

So far, it has delivered 14 events using Appear’s technology, and it has 12 more scheduled over the summer.

“By removing the complexity of our previous broadcast setup, we now deliver consistent, high-quality coverage with minimal setup time,” said Chris Wells, head of communications at World Archery. “Appear’s X Platform has allowed us to regain full control of our content, ensure that our audiences around the world enjoy a seamless viewing experience, and reduce operational costs. Our calculations indicate that we gain all these advantages from an investment that has a payback period of just 18 months.”

Previously World Archery was reliant on third-party production and distribution partners, using it says, complex and expensive workflows in challenging locations across the globe.

This could result in inconsistent quality, limited signal control, and service outages. World Archery has now centralised its live production at its Lausanne-based hub, giving it full control of the content pathway and wider distribution.

World Archery’s proof-of-concept began in February 2025 and went live in under a month. During this time it transitioned to a fully IP-based production model. It now streams video from venues around the world directly to its centre in Lausanne, where the streams are decoded and redistributed via IP to 15+ global video distribution partners, including regional broadcasters and streaming platforms.

“Previously the preserve of larger sports, World Archery’s deployment demonstrates how our X Platform and Secure Reliable Transport (SRT) solutions now enable almost any sport federation to profitably take production in-house,” said Chris Alner, SVP – commercial director EMEA, Appear. “SRT is a real game-changer, reducing complexity and cost, and providing World Archery with the flexibility to expand its service offerings by moving away from satellite to high-quality, flexible and sustainable IP-based workflows.”