Idents to promote cricket highlights on Five
Agency Brooklyn Brothers
Brief To promote the Five cricket highlights that feature ‘Just the best bits’ of the day’s play from the Ashes series.
How it was done In order to capture the personalities and passion that goes into the Ashes, designer Gerald Scarfe used his skill with ink to bring to life the key protagonists and provide Five with a unique viewpoint on each.
Watch it On Five from July 30 until the end of the Ashes series.