Two Apple Mac-based facilities have forged an exclusive working relationship to jointly offer pre and post-production services to commercials, corporates and television producers.
Having worked together unofficially in the past, Unit and Content - both based in Carlisle Street, Soho - will now pitch their services ‘as one’, with Content providing the offline and Unit completing online, audio and finishing.
The move expands the breadth of services that each company provides and could also allow clients to become more creatively involved in the post-production process.
Content managing director Luke Deverill said: “We aim to offer an intensive client service where creative assets can be viewed and interacted with from the outset of projects to the end.”
Content operates as both a post house and a freelance agency. It recently relocated from Percy Street in London to open Content Lab, a creative space offering individual workstations for both attended and unattended jobs.