Birmingham-based PS Creative has completed a 3D CGI TV/cinema spot to promote a new ride at Drayton Manor theme park. "Excalibur" is due to launch in April, promising to immerse the passenger in "legend, myth and mystery" Directed by Ralph Tittley, the ad features three hapless knights and a dragon-catching machine. Created by PS's animation team using 3ds Max, with post and sound done at Sound and Picture House, the ad will air to coincide with the launch of the ride.
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