Systems integrator ATG Danmon has appointed Russell Peirson-Hagger to the newly created role of commercial director.

Peirson-Hagger joins the Hertfordshire-based company from rival firm TSL where he held the role of general manager. Prior to working for TSL, he was head of the Global Bid Management team at Harris Broadcast.

“We have hired Russell to build on the strong development ATG Danmon is currently experiencing both in the UK and internationally,” said ATG Danmon managing director Christoffer Kay.

“He brings over 30 years of broadcast industry experience stretching across the entire technical spectrum, plus a proven understanding of the business models in which our customers operate.

“A highly respected professional, he possesses exactly the right combination of managerial, communication and engineering skills required for this post.”