Video Europe Group has appointed Nick Badham as its head of new business.

Most recently a production and broadcast operations consultant, Badham has also worked at fellow hire firm Procam as head of project management.

In his new role Badham will operate across the VE Group and be tasked with helping it to “deliver more services, to more clients, yet maintain the same standards and quality of offering.”

Badham has worked on a range of different programmes and genres including the Crystal Maze, the Brit Awards, Big Brother and Premier League football.

Video Europe managing director Steve Green said: “VE Hire, VE Crew and VE Live are all unique in their own right, and deliver the best in class services our clients demand.

“It’s Nick’s role to bring the different companies together and show clients just how much the Group has to offer.”