All Columnists articles – Page 2
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CommentDanny Brocklehurst: There’s still a need for drama with a distinctly UK flavour
Shows with specifically British themes may lack global appeal, but it is vital that we keep making them
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CommentFatima Salaria: Why I wanted to be part of factual drama’s golden age
A move into new territory was daunting, but I’m relishing the chance to tell under-represented, real-life stories,
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CommentScott Bryan: Broadcasters must be bolder with their digital ambitions
More original content on platforms such as YouTube and TikTok is the only way to attract younger audiences
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CommentKate Bulkley: Why it’s not simply a case of either linear or streaming
Success for broadcasters depends on effectively using linear as a means to support a digital-first strategy
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CommentFaraz Osman: We need clear rules on the use of AI in programming
To avoid future scandals over fakery, broadcasters must set out exactly what is and isn’t acceptable with this new technology
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CommentMike Darcey: If only there was a way to combine streamer watch lists
There is more choice than ever but the proliferation of platforms makes it hard to remember what you wanted to see
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CommentFatima Salaria: When TV gets representation right, it can be inspirational
Programmes like This Town and Defiance show the power of great storytelling to challenge, provoke and inspire
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CommentScott Bryan: continuity announcers are television’s unsung heroes
The role could be at risk in the age of streaming, but their empathetic and skilful contributions would be sorely missed
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CommentKate Bulkley: Big sporting events are key in ‘challenging’ ad market
Euro 2024 will provide a much-needed boost to ITV’s coffers during a difficult period for the commercial broadcaster
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CommentRoy Ackerman: Development should be a joy not a costly barrier to creativity
The demands being placed on producers before a project is even greenlit are creating unnecessary hurdles
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CommentThe right business model is key to company valuation
Some major media firms are up for sale but what they are worth depends on how you see the market developing
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CommentDanny Brocklehurst: ‘Real life’ drama should always be rooted in truth
Writers getting a little creative with the facts is one thing, but we don’t want Arthur Scargill on a motorbike
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CommentScott Bryan: The industry should follow these new year resolutions
Let’s do away with the pointless rebrandings, invasive personalised ads and meaningless figures and support our staff
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CommentFear of backlash stifles open exchanges on Israel/Gaza
Fatima Salaria hands her column to an anonymous colleague to explore why discussing the Middle East is so challenging
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CommentMike Darcey: Netflix is the clear winner of the streaming wars
While the US streamer’s strategy is paying off, rivals are in a sorry state and need to reassess their business models
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CommentMedia giants look to the past to build models for the future
Advertising tiers, windowing and licensing are all making a comeback as studios return to old formulas for success
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CommentLorraine Heggessey: Talent’s bad behaviour has been indulged for too long
The industry has to commit to stamping it out and creating an environment where people feel heard
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CommentRoy Ackerman: A good old co-pro may hold key for future of indie docs
Streamer interest may be waning and budgets getti ng smaller but co-pros with PSBs offer a route to success
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CommentKate Bulkley: It’s all change as media firms rethink their business models
Broadcasters are reviewing how their programming is curated and packaged in a hyper-competitive market
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CommentDanny Brocklehurst: Working-class kids need to see there’s a place for them
Making the industry more reflective of the viewers we serve will lead to better programming