Supplied by reseller XTFX, the£80,000 Smoke editing and finishing system will complement the SD and HD editing, sound, motion graphics and VFX services currently being offered by the Newcastle-based facility.
Mere Mortals managing director Steve Walmsley said: “This is the first time a system with the capabilities of Smoke has been available in the North East, and the investment puts us at the front of high-end post production facilities.
“In addition to attracting work from clients in the thriving film and advertising industry here in the region, it also give us the capability to attract a substantial amount of business from outside the North East.
"Big budget productions filmed here in Newcastle have traditionally sent their editing work south because the facilities just weren't available here.”
The facility will upgrade to the new Quad-core processor version of Smoke when it becomes available.
Mere Mortals has worked on films such as Danny Boyle's '28 weeks later' and ‘Sunshine'. It has also provided post production facilities for a number of national and international broadcast, advertising and corporate clients.
The Mere Mortals Group comprises of three distinct but closely integrated divisions, representing television, film and audio post production; motion graphics, video FX and video games production; content management, e-commerce and online promotion.