Harmonic has launched a cloud-based transcoding service on the Amazon Web Services (AWS) Marketplace.

Harmonic said that ProMedia Carbon MP will convert broadcast-quality video content to “virtually any standard media format,” including including MXF, XDCAM, QuickTime, CableLabs and MP4.

Users can access the application’s transcoding engine via an XML API.

Director of product management for cloud services and transcoding Yoav Derazon said: “ProMedia Carbon MP significantly changes the landscape of high-quality video-format conversion by making it both cost-effective and easily accessible.

“Whether our customers utilise ProMedia Carbon MP to meet ad-hoc transcoding needs or as a platform for hosting a cloud-based transcoding farm, they’ll be able to greatly improve their transcoding workflow and minimise costs through a pay-as-you-go business model.”