Design and branding company Kemistry has won the contract to rebrand MTV3 in Finland. Kemistry will be responsible for producing the entire on-air package, covering idents, news programme graphics and website interfaces. The channel will relaunch in the autumn. Creative head Graham McCallum, who branded the original launch of MTV3 12 years ago, will head the project.
Design and branding company Kemistry has won the contract to rebrand MTV3 in Finland. Kemistry will be responsible for producing the entire on-air package, covering idents, news programme graphics and website interfaces. The channel will relaunch in the autumn. Creative head Graham McCallum, who branded the original launch of MTV3 12 years ago, will head the project.

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