3D TV will gain widespread acceptability among home users when lenticular displays hit the high street, according to one of its leading UK authorities.

Stereographer and director of 3D production firm Vision3, Chris Parks, whose credits include Sky’s Flying Monsters, said he expected 3D TV to “move beyond glasses” by 2014.

“This needs to happen before it is completely accepted,” he told Broadcast.

“3D could be great for a programme such as Coronation Street. It’s telling a story, and 3D can help to convey emotion better than 2D, so long as it is used correctly.

“At the moment, people watch a programme like that while ironing, or popping in and out of the room, which isn’t suited to viewing with glasses. If they just have to glance at the TV, then why not?”