Film comes after Footballco deal with club majority owner Mercury13

 

Bristol City Women Footballco

WSL 2 side Bristol City Women has launched its home, away and third kits for the 2026/27 season with a film produced by Footballco. 

Footballco partnered with Bristol majority owner Mercury13 earlier this year, working with the the multi-club ownership group across its portfolio. For the WSL2 side this has resulted in short film, The Bristol City Women’s Way. 

The film opens with shots of changing rooms and rooftops before the voiceover is interrupted by local Bristol creator and equity advocate Stacey Olika.

Olika proceeds to reassure fans that things are being done differently, before taking them into Bristol, giving an insider’s point of view and celebrating what’s unique about the kit, club and city.

As well as featuring locals from Bristol and fans of the club, the film stars numerous Bristol City Women’s players including Sophie Ingle, Fran Bentley, Emily Syme, Olivia Wos, Ella Powell, and Alexia Apostalakis.

The film is being shared across Bristol City Women’s club channels, ‘The Bristol City Women’s Way’ plus the social channels for Footballco’s women’s football media brand, Indivisa. 

Ben Honeyman, head of global football partnerships for Footballco, said: “As we look forward to another season of domestic women’s football, it’s great to be working with Bristol City Women and Mercury 13 to promote the launch of the team’s new kits.

“Across Footballco and through our brands, like Indivisa, we’re dedicated to covering and growing women’s football up and down the pyramid. And, like Bristol City Women, doing this in our own unique way.” 

Jack Royle, commercial director at Bristol City Women, said: “As a standalone club with a dedicated team, we have a real opportunity to do things differently and build something distinctive at Bristol City Women.

“The Bristol City Women’s Way” starts to bring that to life. It celebrates the city we’re proud to represent, while reflecting our ambition to create a club that connects with fans across the region. It’s been great working with Footballco and our Mercury13 team to create something that feels authentic to the club and where we’re heading.”