A 30-second promo for Radio1’s chart show, featuring a typographical treatment of different bands

radio_1_promo.jpg

Producer Michael Moloney Studio and Red Bee Media

Client Fallon

Brief To write, design and animate a 30-second promo, featuring a typographical treatment of different bands.

How it was done Different animation techniques were used to create lots of material that was then ‘thrown together’. All elements were hand-drawn or created in Illustrator, Photoshop or Cinema 4D. Animation was done using rostrum camera techniques, After Effects and Flash.

Watch it Now on BBC channels

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