Content processing firm Re:fine has rebranded as Visual Data Media Services.

Re:fine was acquired by US-based Visual Data in December last year.

Visual Data managing director Symon Roue said:“The content industry is scaling up massively through M&A and the ever increasing platforms by which we can consume media.

“We are reflecting this shift by offering an alternative digital partner choice for global content providers and are pleased that once again we are the first choice of content kings of such calibre.

Visual Data said it had recently secured three-year contracts All3Media International and Off The Fence.

Roue added: “With these hugely respected players on board in Europe and with major studios in the US we look forward to keeping them all in great company with the cream of the content world.”