Sony has launched its Media Lifecycle Service (MLS), which it says will help content owners “protect and maximise the value of their assets”.
Sony has launched the service after working on archive and digitisation projects for the likes of BBC Worldwide, Netflix and Sony Pictures Entertainment.
The service has been divided into three areas: digitisation, storage and distribution.
Digitisation, which can take place in-house at Sony or on customer premise, is based on Sony’s optical disc archive technology and includes restoration and metadata services.
The managed storage option includes cloud-based archive management.
“The saying ‘content is king’ has never been so true but only if the content owner has the ability to efficiently manage and deliver their content to consumers at the right time, in the right format, on the right device,” said Sony Professional Solutions Europe head of AV media solutions Adam Fry.
“We will work in partnership with customers and help them, at each stage of this content journey, to identify high value content, and move it through the digitisation to monetisation lifecycle with the goal of both satisfying existing customer demand for great content, as well as generating new revenue streams from previously unseen content,” said Fry.