Dunning Eley Jones has designed the new channel identity for UKTV People, one of two factual channels being launched by the Flextech/BBC joint-venture this week. Based on the proposition of 'capturing what we do in our world' the identity features colour-saturated images derived from personal snapshots, CCTV and paparazzi photography. Director Paul D'Auria and DoP Mary Farbrother worked with a mixture of 16mm film, digital videotape and 35mm stills to create the 'restless', semi-animated sequences covering activity in four areas; urban, action, tabloid and everyday. The broadcaster is also revamping its other channels. The idents air from Monday (8 March).
Dunning Eley Jones has designed the new channel identity for UKTV People, one of two factual channels being launched by the Flextech/BBC joint-venture this week. Based on the proposition of "capturing what we do in our world" the identity features colour-saturated images derived from personal snapshots, CCTV and paparazzi photography. Director Paul D'Auria and DoP Mary Farbrother worked with a mixture of 16mm film, digital videotape and 35mm stills to create the "restless", semi-animated sequences covering activity in four areas; urban, action, tabloid and everyday. The broadcaster is also revamping its other channels. The idents air from Monday (8 March).

Topics