The one-day conference at the Emirates on 4 Nov features three streams of content spanning sports production, social media, talent, tech and documentary making
The extensive programme for the Broadcast Sport Summit 2026 has been revealed, featuring high-profile sports presenters and speakers from sports federations, talent agencies, production companies, social media companies, brands, sports clubs and more.
Confirmed speakers include:
- Alex Kay-Jelski, director, BBC Sport
- Will Buxton, presenter
- Arthur Guisasola, head of sports partnerships UK, Substack
- Claire Nelson, MD, Netball Super League
- Dave Horner, head of sport, After Party Studios
- Dean Scoggins, head of sport, The Sun
- Dominic Burns, head of content operations UK and Ireland, TikTok
- Duncan East, CEO, Sunset+Vine
- Esteban Gonzalez, digital content manager, FIBA 3x3
- Georgia Kelly, UK creator partnerships lead, Snapchat
- James Richardson, presenter and journalist
- Jiao Li, chief commercial and marketing officer, International Skating Union
- Karel Prince, content creator, HMRC of Football
- Scott Young, exec VP, WBD Sports Europe (TNT Sports and Eurosport)
- Tiannah Pedler, content creator
- Sharon Fuller, director of sports, OS Studios
The one-day conference takes place at the Emirates Stadium, London, on 4 November, with three streams of content as well as lunch and post-event networking drinks provided for all attendees.
Tickets are available here at the first release reduced price of £220 (exc VAT).
The Broadcast Sport Summit 2026 is sponsored by Appear and Timeline. To find out more about how to sponsor the Broadcast Sport Summit 2026, click here.
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Broadcast Sport Summit 2026 programme
PLENARY STAGE
08:30-09:15
Registration / Coffee & Networking
Woolwich Suite Entrance
09:15-09:20
Welcome
Woolwich Suite
Speakers
Adam Smith, Sky Sports Presenter & Broadcaster
Jake Bickerton, Editorial Director - Broadcast Sport
09:20-09:45
F1, Fame & the Fast Lane: Will Buxton in Conversation
Woolwich Suite
Speakers
Adam Smith, Sky Sports Presenter & Broadcaster
Will Buxton, Presenter
09:55-10:25
State of the Nation: Sports Production
Woolwich Suite
Speakers
Duncan East, CEO - Sunset+Vine
Sharon Fuller, Director of Sports - OS Studios
10:35-11:05
TikTok and BBC Sport at the World Cup
Woolwich Suite
Speakers
Alex Kay-Jelski, Director - BBC Sport
Dominic Burns, Head of Content Operations UK & Ireland - TikTok
11:05-11:40
COFFEE BREAK
Dial Square
11:40-12:10
Making the Leap: How Niche Sports are Going Mainstream
Woolwich Suite
Speakers
Claire Nelson, MD - Netball Super League
12:45-13:45
LUNCH
13:50-14:20
From Innovation to Impact: The Tech Transforming Sports Production
Woolwich Suite
Speakers
TBC
15:30-16:00
COFFEE BREAK
Dial Square
16:05-16:30
One Sport, Multiple Screens: Mastering Pay-TV & Free-to-Air Partnerships
Woolwich Suite
Chairperson
Claire Thomas, Sports Presenter & Commentator
Speakers
Scott Young, Executive VP - WBD Sports Europe (TNT Sports & Eurosport)
17:30-17:35
Broadcast Sport Summit - Closing Remarks
Woolwich Suite
Speakers
Adam Smith, Sky Sports Presenter & Broadcaster
Jake Bickerton, Editorial Director - Broadcast Sport
17:35-18:30
Drinks Reception
Dial Square
MASTERCLASS STAGE
08:30-09:15
Registration / Coffee & Networking
Woolwich Suite Entrance
10:00-10:30
AI Promises Everything, But What Can It Actually Do For Sport Content?
W Club
Speakers
TBC
10:40-11:10
Will The World Cup Final Ever Be Produced Remotely?
W Club
Speakers
TBC
11:05-11:40
COFFEE BREAK
Dial Square
12:15-12:45
From Fronting Shows to Creating Them
W Club
Speakers
James Richardson, Presenter & Journalist
12:45-13:45
LUNCH
13:50-14:20
From Impression to Fan: How to Bring New Audiences to Your Sport
W Club
Speakers
Jiao Li, Chief Commercial & Marketing Officer - International Skating Union (ISU)
Esteban Gonzalez, Digital Content Manager - FIBA 3x3
15:00-15:30
Moving From Paper to Video: Are Publishers the Next Winners From Sport Video Content?
W Club
Speakers
Dean Scoggins, Head of Sport - The Sun
Nikhita Chulani, Head of Social Platforms - The Guardian
15:30-16:00
COFFEE BREAK
Dial Square
16:05-16:35
What’s Next for Sports Documentaries?
W Club
Speakers
Jonny Madderson, Co-Founder - JustSo
Owain Walbyoff, Director of Sports - Fremantle
John De Caux, Series Director - City Studios
Victoria Barrell, Producer & Co-Founder - Sylver Entertainment
17:35-18:30
Drinks Reception
Dial Square
CONTENT HUB
08:30-09:15
Registration / Coffee & Networking
Woolwich Suite Entrance
10:05-10:35
Stop The Scroll: How Social Media is Fuelling The Next Generation of Podcast Stars!
M Club
Chairperson
Jim Salveson, Director of Sport - Sport Social Podcast Network
Speakers
Hayden Clottey, Head of Sport - InterTalent Group
Karel Prince, Content Creator - HMRC of Football
11:05-11:40
COFFEE BREAK
Dial Square
12:20-12:50
What Does a Talent Agency Actually Do?
M Club
Chairperson
Katerina Tornari, Global Commercial Advisor
Speakers
Hayden Clottey, Head of Sport - InterTalent Group
Jo Tongue, Founder - Tongue Tied
Jonny McWilliams, Managing Director - Talent Everywhere Managment
12:45-13:45
LUNCH
13:50-14:20
Getting Social Right: What The Platforms Want
M Club
Speakers
Georgia Kelly, UK Creator Partnerships Lead - Snapchat
14:25-14:50
Why Substack? Building a Direct Relationship with Fans
M Club
Speakers
Arthur Guisasola, Head of Sports Partnerships UK - Substack
15:00-15:30
How To Get the Best Out of Sport Content Creators
M Club
Speakers
Tiannah Pedler, Content Creator
Mike Craddock, CEO & Co-Founder - NewGen
15:30-16:00
COFFEE BREAK
Dial Square
16:05-16:35
What Do Brands Want From Their Content?
M Club
Speakers
Dave Horner, Head of Sport - After Party Studios
Nick Fruin, Founder - Spike
Katie Matthews, Director of Client Services - Little Dot Studios
17:35-18:30
Drinks Reception
Dial Square
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