A new promo for How to Look Good Naked created by the team from Nuts @ TheJoint.

Design company: Nuts @ The Joint

Client: C4 Creative Services

Brief: To create a promo that reflected the personality of presenter Gok Wan.

How it was done: Wan was animated to appear to be giving makeovers to women in famous paintings. Examples include a Renoir nude getting a spray tan and Lady Godiva receiving a new hairstyle. Stephanie Porter from Nuts did the artwork on Photoshop and then the company's creative director, Piers Helm, did the animation on Quantel eQ.

Watch it: From Monday 7 April at 8pm on C4.