Fold7 has designed new channel idents across the Paramount Comedy Channels. The series of branding focuses on objects associated with Paramount shows; a Jack Russell dog for Frasieror a martini for MASH, which rotate slowly in locked-off shots on top of a turntable. Creative John Yorke placed a distinctive blue stripe across all the idents, which will continue with following spots. Fold7's designer Nic Freeman animated using After Effects in-house. The idents are on air now.
Fold7 has designed new channel idents across the Paramount Comedy Channels. The series of branding focuses on objects associated with Paramount shows; a Jack Russell dog for Frasieror a martini for MASH, which rotate slowly in locked-off shots on top of a turntable. Creative John Yorke placed a distinctive blue stripe across all the idents, which will continue with following spots. Fold7's designer Nic Freeman animated using After Effects in-house. The idents are on air now.

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