BDA has created the channel branding, idents, bumpers and stings for the FX channel. The new FX graphics were designed to refer to icons from men's lives from adolescence to adulthood. The graphics show beams from the FX logo distorted by the objects they pass over. BDA 3D animator Dominic Watkins built models of the objects in Cinema 4D before animating them in After Effects. Senior designer Andrew Olley and designer Tim created the concept of the stings in Photoshop and After Effects. The new identity airs in July on FX.
BDA has created the channel branding, idents, bumpers and stings for the FX channel. The new FX graphics were designed to refer to icons from men's lives from adolescence to adulthood. The graphics show beams from the FX logo distorted by the objects they pass over. BDA 3D animator Dominic Watkins built models of the objects in Cinema 4D before animating them in After Effects. Senior designer Andrew Olley and designer Tim created the concept of the stings in Photoshop and After Effects. The new identity airs in July on FX.

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