A team of seven staff from Gravity Media Group’s Gearhouse Broadcast are to cycle from Amsterdam to Watford in order to raise money for two charities.
The ride starts on 14 September and the team will take just two days to travel the 600 km.
Money raised from sponsorship of the event will go to the Surrey Air Ambulance (pictured) and Kings College Hospital, Acute Brian Injury and Intensive Care.
The ride will be led by Gravity Media chief executive John Newton (pictured below, third from left) whose daughter was critically injured in a car accident earlier this year and had to be airlifted to hospital.
Newton said: “On 24 June my daughter Alexandra was hit by a car close to our home, she was critically injured and had to be airlifted to Kings College Hospital with multiple injuries including acute brain trauma.
“Alex remained critical in a coma for 3 weeks, but under the care of the Kings College Hospitals dedicated clinical Staff, Alex has made a remarkable recovery and so has recently been discharged home.
“The Surrey Air Ambulance and Kings College Hospital played a pivotal role in Alex’s Survival, my family and I will be forever grateful.
“Can I please ask you to dig deep and help us support these charities, so they can help others in the same way they helped Alex.”
Gearhouse Broadcast specialises in broadcast equipment rental and sales, project solutions and systems integration. It is part of the Gravity Media Group.