All articles by Kate Bulkley – Page 14
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CommentTV turns the tables on online
Top brains are crossing over into web world, reports Kate Bulkley
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CommentHow do you make news pay?
ITN’s content repackaging plan may be the answer, says Kate Bulkley.
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CommentThe house that Netflix built
Video rental firm is taking on the global players, says Kate Bulkley.
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FeaturesWhat does Desmond want from suppliers?
Attempts by Channel 5’s new owner to renegotiate deals with suppliers caused outraged among indies and forced him into an uncharacteristic U-turn. But does he have a point? asks Kate Bulkley.
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FeaturesPutting a price on everything
Product placement is expected to generate £150m in revenues over the next five years, but the split between broadcaster and producer is still to be worked out. Kate Bulkley reports.
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NewsITV and Sky to decide on placement value after TX
ITV and Sky will only finalise the value of product placement deals once the shows involved have aired, as a business model for the ad format begins to emerge.
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CommentSky’s EPG Monopoly game
Moving up the listing is no guarantee of success, warns Kate Bulkley.
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CommentAll3 rides out the Skins storm
Controversy will not dent firm’s US ambitions, says Kate Bulkley.
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CommentFollowing the money trail
Product placement will increase revenue - but who will get the cash?
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CommentYouView must see big picture
Departure of Anthony Rose is a massive blow no matter how it is spun.
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CommentUpdating TV’s Facebook status
Social networking has a key role to play in driving future TV viewing, writes Kate Bulkley.
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CommentAn enlightening seven days
It’ll take more than a week to resolve the local TV news funding issue
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NewsFuture of Freeview in doubt
Freeview is fighting for its future after it emerged that top-level discussions have taken place about closing the organisation after digital switchover in 2012.
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CommentThe buzz behind the buzzwords
Integration, diversity and convergence are driving the latest TV deals.
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CommentAny takers for local TV news?
Hunt’s EPG relegation threat will do little to motivate reluctant PSBs.
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CommentGet connected to get ahead
Broadcasters must move with the times, but not forget what works, writes Kate Bulkley.
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CommentThompson’s search for support
Forget attacking Sky, the MacTaggart was about cosying up to PSBs
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CommentC4 looks best option for UKTV
A sale of Virgin Media’s 50% stake to Sky or ITV is hard to imagine.
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CommentITV getting the net is overdue
Fixing itv.com is a priority, but it will have to move fast to catch up.