All articles by Kate Bulkley – Page 2
-
Comment
Discovery+ is well placed to follow in Disney+’s footsteps
Factual broadcaster can leverage global linear channels and pay-TV relationships to boost streaming service, says Kate Bulkley
-
Comment
Shift to on-demand gathers pace as pandemic strikes
Broadcasters that exploit their online services the quickest will win this particular battle, says Kate Bulkley
-
Comment
Stakes high as the streaming wars heat up
Traditional players are playing catch up having lost power to digital players, says Kate Bulkley
-
Comment
Turning the advertising ignition
Market on road to recovery as car showrooms open their doors
-
Comment
Covid-19 poses unprecedented challenge to TV
The route to recovery is uncharted and only innovation will guide broadcasters through the choppy waters ahead, says Kate Bulkley
-
Comment
Pressure on at Disney as Chapek takes reins
Kate Bulkley assesses how outgoing chief executive Bob Iger will work with successor Bob Chapek to secure his legacy
-
Comment
BBC needs a level playing field
The corporation’s social media rivals should be regulated and taxed too, says Kate Bulkley
-
Comment
Brexit will heat up VoD battle
FAANGs will be in an even stronger position without oversight from EU, says Kate Bulkley
-
Comment
There’s money in niche content
Smaller players are finding focused, monetisable ways to attract audiences, says Kate Bulkley
-
Comment
Cable is key to streaming growth
Rising consumer demand for improved connectivity is driving investment, says Kate Bulkley
-
Comment
SVoDs put faith in franchises
Big brands are essential in helping new players build a subscription base, says Kate Bulkley
-
Comment
The VoD battle lines are drawn
Traditional TV execs know that linear is dying, but can SVoD save them? asks Kate Bulkley
-
Comment
Redefining the business of TV
Germany’s ProSiebenSat.1 is taking a different route in the ad-funded world, says Kate Bulkley
-
Comment
Streaming is TV’s next gold rush
Producers and hit franchises are set to benefit from the coming SVoD battle, says Kate Bulkley
-
Comment
Focus on local can pull in viewers
By playing to its strengths, STV is winning over audiences and advertisers, says Kate Bulkley
-
Comment
ViacomCBS needs to be smart
Scale is important but the right content is essential to compete with SVoDs, says Kate Bulkley
-
Comment
AVoD is an important part of the on-demand revolution
Potential access to younger audiences is a key attraction to advertisers, says Kate Bulkley
-
Comment
Voice assistants are taking over
Devices will be key to how shows are discovered – and they need content, says Kate Bulkley
-
Comment
C4 youth strategy is working
Focus on online and on-demand will help keep the broadcaster relevant, says Kate Bulkley
-
Comment
Endeavor takes on the SVoDs
Talent agency-turned-content company makes a compelling business case, says Kate Bulkley