Animation company: Aardman Animation
Client: The Live Earth Organisation
Director: Sarah Cox
How it was done: Based on director Sarah Cox's idea, the final film features elements of the ecosystem unravelling. Knitted elements representing species and other parts of the ecosystem were stitched onto backgrounds in a way that they could be unravelled a few stitches at a time. This was then filmed in stop-frame animation style.
Shown: At the Live Earth concert last year.