The use of goal-line technology in football is expected to be a major talking point at this week’s Sport and Technology conference in London.

Following huge debate at the World Cup, the merits of using Hawk-Eye and other video technologies to decide whether or not the ball has crossed the line will be among the subjects discussed at the SportBusiness organised event.

Red Bee Media’s Steve Plunkett - during a session called ‘Where next for broadcast technologies?’- is just one speaker expected to field questions about a range of sport and technology issues, including goal-line technology.

Sports technology firm Hawk-Eye recently offered to install goal-line technology in every Premier League football ground in exchange for sponsorship fees.

During the World Cup, England’s Frank Lampard was denied a goal in a game against Germany when the match officials failed to spot that a long-range shot had cannoned down off the crossbar and over the line before bouncing back into play.

Sport and Technology: The conference 2010 will take place on 16 July at the BT Centre in London.

Full Sport and Technology programme