disguise’s r18 software has brought in the option to zoom in or out with virtual scenes.
XR Studios has debuted a virtual zoom feature in coverage of singer Katy Perry’s performance for Malay e-commerce platform Lazada.
The Super Party was simulcast across Southeast Asia. The zoom was facilitated by xR workflow specialist, disguise, whose r18 softwre was leveraged to extend the virtual scene to allow the virtual cameras to zoom in and out.
Silent Partners Studios was the xR content designer on the project, partnering with XR Studios to create worlds that went beyond the limits of the physical screens. Perry performed against a giant Pierrot statue, Escher-inspired architecture, swan sculptures, and a fireworks display, with the camera zooming in and out on her in the virtual space.
J.T. Rooney, chief creative officer at XR Studios, explained: “The virtual zoom allowed us to work outside the box because we can now simulate shooting in a space that is ten times larger than ours.
“As always, creating worlds and content in xR is challenging, but it’s consistently a rewarding adventure to figure out the virtual space.
“This new workflow is something that has been discussed for a long time and the XR Studios team was excited to see how we could help push it further, give suggestions, and test and develop it in a live show environment.”
CEO of disguise, Fernando Kufer, added on XR Studios: “Over the past 12 months, XR Studios have been trailblazing the use of our xR workflow. From their early days delivering Katy Perry’s first xR-powered performance on the American Idol season 18 finale, to, nearly a year later, pioneering our latest software features in their third collaboration with the artist. We love seeing them constantly break boundaries in xR production.”
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