IBC 2014: Avid has announced an update for its Media Composer software for the acquisition, editing and delivery of native 4K content.
The update uses Avid’s new ‘Resolution Independence’ architecture.
“As the demand for 4K content continues to rise, content creators are struggling to efficiently manage, edit, and deliver high-res media,” said Chris Gahagan, senior vice president of products and technology at Avid.
“Media Composer will solve these issues by enabling video professionals to work with native 4K formats in real time, and create the high quality, inspiring content that today’s audiences demand—all using their existing production infrastructure and workflows.”
Avid said the software will enable editors to automate the process of transcoding and moving high-res media throughout the production environment.
It will also allow editors to view real-time 2K/4K media in its native resolution on a client monitor using third-party I/O hardware and deliver a high-res master of finished projects from Media Composer, eliminating the need to export to other tools for finishing.
Additionally, Avid has introduced Avid DNxHR, a new extensible media codec that the company said would make it possible to perform high-res editorial tasks within HD-capable infrastructures by allowing editors to scale files from proxy to mastering resolutions using full high-res rasters.
Media Composer with native 4K editing, and the new Avid DNxHR codec, are planned for release in Q4 2014.