All Comment articles – Page 12
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CommentScott Bryan: continuity announcers are television’s unsung heroes
The role could be at risk in the age of streaming, but their empathetic and skilful contributions would be sorely missed
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CommentKate Bulkley: Big sporting events are key in ‘challenging’ ad market
Euro 2024 will provide a much-needed boost to ITV’s coffers during a difficult period for the commercial broadcaster
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CommentWhy the industry is in danger of data overload
Martin Riley at 7FiveFive explains how to control costs and optimise workflows while keeping growing data requirements under control
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CommentHow we marketed The Hundred
Contented executive creative director Paul Reid reveals the thought process behind the cricket competition
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CommentDrama co-pros feel the pinch, leaving projects in limbo
Even the best-funded genre is under pressure as market conditions prompt a rethink
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CommentHow can brands approach the summer of sport?
Paul Briggs, SVP Europe at Silverpush, looks at possible strategies for brands over a busy summer
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CommentA painful reshaping of the indie sector
‘A leaner British indie community may emerge in the coming years, one that is more robust for having ridden out such challenging conditions’
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CommentHow broadcasters must evolve for Gen Z
Steve Norris, director of production & content at EMG/Gravity Media, on what he thinks broadcasters should prioritise to capture younger audiences
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CommentShould music libraries accept GenAI compositions?
Jenn Anderson-Miller of Audiosocket discusses how to ensure AI is used responsibly, ethically, and has equitable outcomes for all
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CommentDerek Drennan: Is unscripted the forgotten child?
Last week’s budget had great news for HETV, but other areas of the industry are feeling a little neglected
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CommentThe ethics of collaborating with documentary ‘story holders’
Genuinely working with contributors, rather than just filming them, is a powerful tool, writes Anna Keel
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CommentIWD: When will grading with a woman stop feeling like a novelty?
Emily Russul Saib at OnSight on the difficulty in making yourself heard, the fear of imposter syndrome and having to advocate for yourself that bit harder
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CommentIWD: Cinesite discusses its menopause policy
Sashka Jankovska explains how the company is ensuring staff understand what menopause is, and are able to talk about it openly and without embarrassment
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CommentIWD: The importance of female mentors in our industry
Christine Kelly at Gorilla explains why she believes it’s essential to mentor and inspire other women, and help them navigate male-heavy environments
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CommentIWD: Enabling diversity in the workplace
Rowan Bray, MD, Clear Cut Group explains how the post-production sector is working hard to establish a more diverse workforce
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CommentDirectors UK chief: ‘It’s hard to see how directors can sustain a career’
Andy Harrower warns a steady stream of programmes cuts means the industry is haemorrhaging talent
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CommentHow athletes can bring authenticity to content
Jon Dyson, head of sport at Formidable, explains the value of authenticity
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CommentExploring the growing appeal of Asia
Documentary agent Moray Coulter shares his experiences of a trip to Asia TV Forum
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CommentSarudzayi Marufu: Producers must embrace private equity lifeline
It might not be a silver bullet, but it’s vital that the industry finds a way to diversify its funding
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CommentHannah Cheers: Reducing Hollyoaks hours will allow us to do our stories justice
The Hollyoaks executive producer explains why dropping from five eps a week to three will help the show better serve its audience