All Comment articles – Page 3
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CommentWhy digital platforms are the new stadium amid UCL final paywall
Jake Thomas, general manager, UK, at Snap Inc, looks at what the Champions League final paywall means for online sport content
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CommentWhy more indies should take inspiration from Time Team
The Development Network founder Jon Willers digs into direct-to-consumer programming
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CommentCreating great video for fans comes down to storytelling, no matter the platform
Matt Buckle, partner and managing director at Transmission, looks at creating sport content across different platforms
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CommentFrom hospital to courtroom: why scripted TV’s next boom is legal
Banijay’s Steve Matthews argues that turning to trusted genres is not laziness but an evolutionary necessity
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CommentJon Sen: It’s time to face up to UK drama’s structural problem
The newest addition to Broadcast’s roster of columnists unpacks why the industry must not mistake a few hits for long-term health
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CommentWhistleblowing protections are crucial – but on their own, they’re not enough
Everyone must feel supported to speak up before change can really happen, says Culture Shift chief executive Gemma McCall
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CommentAI doesn’t reward clever videos, it rewards clear answers
Brave Bison’s Abbey Grocott looks at how to produce content that works for AI algorithms
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CommentWhy local journalism matters more than ever after record breaking election coverage
Digital output and old fashioned conversations were at the heart of extensive reach, writes BBC Local political reporter Kathryn Stanczyszyn
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CommentWhat happens when the beautiful game meets the endless scroll?
Happydemics’ Michael Isaacs-Olaye looks at how brands can cover the World Cup this summer
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CommentWhy pre-game content now drives as much engagement as the match
Jungle Creations’ Caroline Fenner looks at how brands can get engagement before a ball is kicked this summer
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CommentThe challenges for broadcasters at the 2026 World Cup
The PHA Group’s George Rathbone looks at how second screens, access and interactivity could be utilised in the US, Mexico and Canada
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CommentBafta 2026 – popular shows triumph as entertainment and co-viewing take centre stage
Non-scripted successes challenged drama dominance last night
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CommentThe non-sponsor brand opportunity at the 2026 World Cup
Jimmy Pugh, head of social at re:act, looks at how unique aspects of the 2026 World Cup could play into brands’ hands
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CommentClass diversity must be about more than opening doors
To combat inequality, we have to ensure people can stay in the industry once they’re here
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CommentNAB 2026: AI maturity, interoperability and creator economy dominate
After three days of meetings with 30 companies at NAB 2026, several key themes emerged
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CommentThe lasting impact of sexual harassment should not be underestimated
The damage this kind of abuse does to survivors’ careers is perpetuating gender inequality, says academic Anna Bull
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CommentWhy new sports & brands are challenging the established elite
Jack Heidler, audience development manager at Engage Digital Partners, looks at how newer competitions are able to draw new fanbases
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CommentSport does not have a content problem, it has a sameness problem
Mark Keisner, managing director of Multiple, believes there needs to be more experimentation in content
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CommentIan Katz: the outsider who faced an uphill task
Outgoing C4 programming boss delivered more successes than many credit him for – but he never quite got the indie sector on side, writes Chris Curtis
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CommentFaraz Osman: Those who cast magic on our screens deserve an award
Casting drives the success of factual TV, but the people involved go unrecognised, unlike their drama counterparts


















