Comment – Page 78
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CommentChris Curtis: Huge deals can feel unnerving but could future-proof the sector
Proposed mega-mergers between Sky and ITV, and Banijay and All3, won’t be pain-free but represent a smart response to the market
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CommentI don’t work for the BBC but… we must protect its universality
The first of a new series in which industry leaders reveal what matters most to them about the corporation ahead of the charter review
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CommentWhy producers need to rethink the idea of ‘fixing it in post’
Amid squeezed budgets and increased pressure, post conversations must start earlier, says Chloe Dean
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CommentCame for the entertainment, stayed for the game: How the NFL turns viewers into fans
Cat Botibol, business development director at Studio Secret Cinema, looks at how the NFL keeps viewers interested beyond the big moment
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CommentHow to make digital experiences feel more human
The feeling of presence requires depth, motion, timing, and sound working in harmony, then we can feel fully immersed, says Nokia’s Saverio Blasi
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CommentWhy 2026 is a big year for brands in women’s sport - despite no big tournaments
Joan Creative London’s Annabel Cave looks at why this year could prove telling for women’s sport
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CommentWhisper’s tech chief on production’s future with AI, remote and more
Whisper chief technology officer Richard Lancaster analyses what could be next in production
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CommentComment: From Tuning In to Choosing In
YouTube’s victory over the BBC in monthly reach figures marks the moment television went beyond the box, writes James Kirkham
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CommentWhy community-led video is key for sport social media content
Joe Battimelli, COO and co-founder of GH05T, looks at how to produce content that resonates
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CommentThe realism revolution: How Jamie Johnson FC scores big with Gen Alpha
Sam Talbot, executive producer of Jamie Johnson FC and co-founder of Strike, looks at how realism has informed the show’s success
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CommentResults can’t be everything for football club content
Dom Goldman, CCO & founder of You’re The Goods, looks at how clubs shouldn’t focus too much on what’s on the pitch
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CommentCollaboration musn’t be used as a euphemism for exploitation
Expecting development producers to accept they may only get paid if a show is made will squeeze them out, an anonymous freelancer warns
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CommentComment: How Indie docs can give the big dogs a run for their money
Jonny Madderson of JustSo explains why the company’s Broadcast Sport winning documentary Hustle and Run was so well received
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CommentWhere can AI be used safely?
Ceyda Sıla Çetinkaya, COO of Merzigo, looks at where it may be more commercially safe to use the technology
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CommentKate Bulkley: The next disruption could be just around the corner
YouTube and creator-led content are having their day, but producers must be alert to how quickly things can change
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CommentRoy Ackerman: The industry gatekeepers are no longer needed
While the content custodians of old had their place, it’s time to look forward and embrace the creator economy
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CommentHow TNT’s Ashes cricket experiment mirrored Bazball
Casey Harwood, chief business officer at Engage Digital Partners, looks at TNT’s commentary change for a lightning quick first Ashes test
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CommentLorraine Heggessey: Every doc should find a place for those at start of career
Only a radical and properly resourced plan can ensure the health of the genre over the long term
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CommentHow F1 is powering its next generation content
Nicolas Avila, CEO of Globant’s media & entertainment AI studio, looks at how its partnership with F1 has yielded results in content
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CommentWhy Sky Sports Halo was doomed from kick-off
Kate Higginson, content editor at eight&four, looks at where the female-focused TikTok channel went wrong


















