E4 Creative Services has created a set of 10 continuity idents for the channel. The idents feature a group of five lounge-lizard musicians clad in E4-purple-coloured retro velvet suits playing muzak in a variety of different locations, including an aircraft hangar and the balcony of a council flat. The original music for the idents was composed by Tony Gibber of Torchlight Music and Gibber also features as a member of the E4 band. E4's Tom Law produced. The E4 idents are already on air.
E4 Creative Services has created a set of 10 continuity idents for the channel. The idents feature a group of five lounge-lizard musicians clad in E4-purple-coloured retro velvet suits playing muzak in a variety of different locations, including an aircraft hangar and the balcony of a council flat. The original music for the idents was composed by Tony Gibber of Torchlight Music and Gibber also features as a member of the E4 band. E4's Tom Law produced. The E4 idents are already on air.

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