Register now for your place at the all-day free-to-attend event

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Broadcast Sport has opened up registrations for its inaugural Broadcast Sport Content Summit. The all-day event, at dock10 studios at MediaCityUK, Salford on Thursday 5 March, centres on a series of speaker panel discussions covering the production and broadcast of sport content across all forms of media.

The sessions include ‘The Sports Documentary boom’; ‘Creating sports content for the digital age’; ‘Building an audience’; ‘What Commissioners want’; and ‘Going direct to consumer’.

The Broadcast Sport Content Summit brings together the UK’s leading sports producers and broadcasters; sports rights holders and sports technology companies, and will host 150+ attendees.

Confirmed speakers will be revealed over the next few weeks, and include execs from DAZN, BBC Sport, Little Dot Studios, Noah Media, Liverpool FC, Sunset+Vine, Fulwell73 and Copa90.

You can register for your place at the Summit, by visiting https://www.eventbrite.co.uk/e/broadcast-sport-content-summit-tickets-84897933003

Broadcast Sport Content Summit

Sessions will include:

Reaching new audiences - going direct to consumer

A discussion on how sports federations are increasingly going direct to their fanbase, with a wealth of new digital platforms and OTT services getting content to fans via apps rather than linear TV.

The technology driving new ways of storytelling

Content makers are benefitting from a host of tech innovations, opening up new possibilities for content creation, distribution and storytelling. This panel discusses what’s around the corner and how tech is helping drive change and enhance the viewer experience.

The growth of automation / AI in sport production

Artificial intelligence and machine learning have the potential to reinvent how sports content is captured, edited and broadcast. The industry is already witnessing some of the benefits and juggling with the potential pitfalls of automation and this panel will discuss AI’s impact to date.

The Sports Documentary boom

There’s been a huge growth in sports documentaries over recent years, with streaming services in particular offering sports fans a generous assortment of high-quality docs covering a wide range of sports, as both one-off docs and as episodic series. This panel discusses what’s driving the sports doc boom and what needs to be done to keep content fresh, engaging and informative.

Creating for the digital age

Social and digital platforms have democratised the distribution of sport content, enabling a new generation of producers and content creators to develop and share programming without the need for conventional television. What content best resonates with a digital audience? Does longer-form content work as well as short-form? Do production values need to mirror that of traditional TV? How do you build an audience and establish yourself as a key player in the digital world? This panel discusses all this and more.

The future of studio-based sports shows

Virtual studios, using gaming engines to create photo-real studio environments from green screen studio spaces are providing sports broadcasters with a limitless canvas on which to create the studio environment of their choice, often at a visual scale far beyond what could be done in the physical space. The panelists will discuss the future for virtual studios and, more broadly, studio-based sport shows.

Building an audience

This session discusses best practice for emerging sports for finding and growing a loyal audience in 2020. Many newly devised sports formats – such as Formula E, the Six Day Series and Extreme E – are targeting a younger demographic, utilising social and digital platforms and esports strands to encourage engagement and build up their fan base. This is typically part of a broad media mix that also includes rights deals across a wide range of TV broadcasters and distributing content through direct-to-consumer OTT services. This panel discusses whether this complex, varied approach is now essential to reach the modern sports fan.

What sports commissioners want

A panel of sports commissioners discuss the content that works for them, what resonates with sports fans and what content they are looking to commission in 2020.