Bell given responsibility for growth and expansion of cloud platform Deluxe One in the region

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Deluxe has appointed Andrew Bell as managing director of its EMEA Distribution business.

For the past 15 months, Bell has led the company’s distribution operations and technology arm in EMEA, consolidated Deluxe’s theatrical, broadcast and OTT operations, and established the company’s new facility in West London, Deluxe House, to meet the distribution needs of clients from across the region.

As managing director, Bell will now extend his role across the EMEA Distribution business, adding sales and product to his operational responsibilities.

Among his responsibilities is the expansion of cloud-based post and distribution service Deluxe One.

Before Deluxe, Bell was executive vice president for global operations for BBC Worldwide and senior vice president of operations at Encompass Digital Media.

Deluxe chief operations officer of distribution Justin Beaudin said: “Andrew will have full responsibility for the leadership and development of the EMEA business, and play a key role in ensuring the talent and technology that make up our business are addressing the ever pressing needs of the market, whether in localization, distribution or digital cinema.”