It has agreed a deal for Hoho Rights to provide content for the channel.

Hana's Helpline Poster will launch a kids channel this spring after signing an acquisition partnership with Hoho Rights. 

Content on KiDs will be focused on inclusiveness, diversity and soft learning, with the decision to launch coming after the pandemic has seen accelerated growth in viewership of children’s content.

The deal with UK based kids’ entertainment company Hoho rights will provide hundreds of pieces of entertainment aimed at children from preschool to preteens for the channel.

Series such as Everyone Loves A Moose, Hana’s Helpline, and an introduction to language aimed at pre-schoolers in an engaging mixed media series that takes young viewers on an enchanted journey through a magical world in search of new words feature among the content acquired.

Head of content and acquisition for, Jaine Green, said: “We are sure our younger viewers will fall in love with all of these wonderful new characters and we look forward to adding many more over the coming months. 

“As a mother I know that there is nothing more satisfying than allowing a child to explore and discover their own interests with the peace of mind they are in a safe environment. All our content is watched and vetted by real parents as well industry experts to make sure it’s perfect for young viewers.’’

Helen Howells, joint managing director of HoHo Entertainment, added: “We are delighted to be teaming up again with as they launch their new KiDS offering providing fantastic, curated content in a safe space for kids.” will continue to acquire further kids content ahead of the launch of KiDs.