Gideon Ferber becomes senior director of motion and production graphics and Javier Reyes Gomez will be product program manager

Gideon Ferber Javier Reyes Gomez Pixotope

Pixotope has made two hires to its product team, announcing Gideon Ferber as senior director of motion and production graphics and Javier Reyes Gomez as product program manager. 

Ferber will be responsible for making Pixotope’s broadcast solutions accessible, easy-to-use, and fast to adopt. He arrives from disguise, where he had been broadcast product director for 18 months, following on from almost nine years at Ross Video - where he spent the last five years as director of marketing product management and business development for virtual solutions.

Meanwhile, Reyes Gomez will aim to to build and maintain customer relationships to obtain insights and feedback. He spent 10 years with Appear before this role, most recently as head of contribution strategy for the media processing and delivery company.

Ferber said: “It’s an incredibly exciting time to be in the virtual production industry, especially where broadcast is concerned. By making virtual production available and accessible, Pixotope is giving the entire industry, from local news stations all the way up to international broadcasters, the tools needed to create compelling stories that capture audience attention. I look forward to collaborating with the team to deliver broadcast solutions and workflows that put our customers on the cutting edge of virtual production-based storytelling.”

Pixotope chief revenue officer David Dowling added: “We couldn’t be more excited to welcome Gideon and Javier to the Pixotope team. Our solutions are only as brilliant as the people behind them, and Gideon and Javier are a natural fit. With their respective expertise in product planning for the broadcast market, we are extremely well-positioned to provide our customers with exacting solutions to easily create content that delights and inspires.”