All AI articles – Page 2
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Disguise updates AI assistant
Virtual production assistant Ask Ald3n can now execute tasks as well as provide info
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How to tackle the AI trust deficit in the creative sector
Sara El-Hanfy at Innovate UK explains what needs to be done to ease the industry’s fears about genAI and plug the skills gap in AI
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AI Creative Summit Super Early Bird Tickets sell out
A limited number of Early Bird Tickets are now available for £295 + VAT, a saving of £40 off the full ticket price
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Producer Jamie Willcocks unveils AI consultancy and creative agency
He has 17 years of experience in concept creation for TV, marketing and product development
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Ex-Aardman exec sets up AI consultancy
Daniel Efergan’s company will advise producers on navigating the challenges and maximising the opportunities of AI
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Netflix’s use of AI doesn’t mean the robots have won
Mark Rodseth at MMT explains why he believes AI is just the next logical step in the evolution of visual effects
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AI in Unscripted – The Disconnect Between Buyers and Creatives
Benjamin Field of Deep Fusion Films on why we need a workable system that indicates how AI has been used and where human oversight occurred
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Emergent launches suite of AI-powered tools & creative services
Business to make public debut at IBC 2025
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Comment
An AI licensing model would provide clarity for both IP rights holders and tech firms
Clear, balanced regulations on using IP to train AI are vital for the screen sector
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BBC Studios to launch AI experimentation lab
Innovation unit to explore application of new technologies to productions around the world
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AI Creative Summit 2025: Super Early Bird tickets available now
The full-day event at BFI Southbank is packed full of insight, case studies, news and views about AI and genAI’s use in the creative industries
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Valossa unveils the world’s first conversational video AI
The company says the AI listens to your questions and delivers exactly what you need from your video content
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Netflix confirms GenAI use to cut VFX costs
The Eternaut series used generative AI instead of VFX for falling building
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Adobe adds range of new features to Firefly video model
New options include Generate Sound Effects and Text To Avatar
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Small changes can reduce GenAI energy use by 90%
UNESCO report says adaptations to how large language models are built and used can dramatically reduce energy consumption
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Comment
Agentic AI’s power to change sport
Sumit Virmani, global chief marketing officer at Infosys, reveals what it learned from implementing agentic AI at Roland-Garros
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Fake Liquid Death ad reveals new capabilities of GenAI
The film cost around US$800 in Veo 3 credits and took two weeks to make. It demonstrates the progress GenAI has made in creating content
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Spirit Studios releases AI ad created with C4
Indie among first to use PSB’s new AI service offering brands more streamlined process for TV advertising
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Beeble launches SwitchLight 2.0
Tool claims to allow users to relight full scenes in real time, without requiring 3D reconstruction or isolated subjects