Opinion – Page 8
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Scott Bryan: Broadcasters must be bolder with their digital ambitions
More original content on platforms such as YouTube and TikTok is the only way to attract younger audiences
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Streaming is reshaping the indie sector, as it did viewing habits
The biggest SVoD shows now rival their traditional counterparts and the battle for tentpole titles is polarising production companies
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AI & new tech’s promise for athletics
Alvina Chen, CEO of Feldspar, on how AI and new technologies could improve the viewer experience of athletics
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Fraser Ayres: We must ask whether our industry contributed to the riots
Failure to normalise inclusion on and off screen has a real world impact - we cannot brush it under the rug again
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Rachel Corp: Public service broadcasting is vital in these troubled times
ITN chief executive says misinformation-fuelled violence has highlighted the importance of trustworthy, accessible reporting
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The 5G frontier for sport broadcasting
Eric Bolten, VP of strategic account development at Zixi, explains why he believes sport should embrace 5G
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Why AI is becoming the MVP of the summer sport season
Bob Skinstad, partner at consultancy Elixirr and former South Africa rugby captain, explains how AI is impacting the summer’s sport
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The Basics: What is the difference between a sound stage and a TV studio?
Sam Handsley, studio manager at dock10, explains the differences for the uninitiated
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Why lifting the 3pm blackout can shine a light on women’s football
Anna Reynolds, consultant at Yonder Consulting, gives her case for playing women’s football during the 3pm blackout
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Top tech tips for live sport streaming
Andre Reitenbach, CEO of Gcore, gives his advice on the sector
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How AI could make the Olympics even more accessible
Jesse Shemen, CEO of Papercup, believes AI could make the competition more widely available
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How media companies should manage AI partnerships
Jose Puga, CEO of Imaginario, gives his advice on working with AI service providers
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The media’s role in shaping the Olympics’ gender equality narrative
Eva El Khoury, account manager at The PHA Group, explains the state of play for gender equality at Paris 2024
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Prash Naik: Doc makers need to get to grips with editorial ethics
Questions about moral responsibilities have ramped up following the death of a contributor to Retrograde
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Q&A: How do I survive redundancy?
In the first of a new series, Broadcast asks executive search and coaching company Quicksmith to offer advice on common industry challenges
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Hollywood on trial: What can UK producers learn from the Alec Baldwin case?
Legal expert Mary Lawrence asks whether the case against Alec Baldwin was unique to filming in New Mexico or are there wider lessons to be learned?
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Why live blogs & broadcast content are a winning combination
Naomi Owusu, co-founder and CEO of Tickaroo, believes live blogs with video content are vital to growing broadcast audiences
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Are we entering a new era of sonic sport brands?
Gus Nisbet, head of creative strategy at MassiveMusic, looks at what’s next for music and sport programming
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Why context is key for streaming platforms
Toby Richards, strategy and planning director at Once Upon A Time, explains where streamers can target advertising and partnerships
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How FAST can help niche leagues & lower league teams
Tom Buffolano, head of business development at Tata Communications, sees FAST unlocking new audiences for smaller sports organisations