All Rapid TV articles
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CommentHow advertising could future-proof British storytelling
James Grant, SVP Advanced TV, Equativ, looks at advertising’s place in the future of TV
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CommentHow to bring live to FAST
Roger Franklin, chief strategy officer at LTN, looks at how live content could be vital for FAST
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CommentPutting a price on energy efficiency in streaming
Damien Sterkers, video solutions marketing director at Broadpeak, looks at how streamers can profit from being more sustainable
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CommentComment: Is SRT the future of broadcast?
Thomas Lind, product management director at Appear, examines the technology’s benefits
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CommentComment: The importance of improving audience measurement
Didier Van der Coelden, CFO at Mediagenix, looks at how creative and commercial teams could work together more closely
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CommentComment: Why international content is key for streaming
Alex Hole, EMEA SVP and general manager at Samsung, gives his view on the future of FAST
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CommentComment: why broadcasters & streamers should partner as subscriber ceiling approaches
Guy Meyers, director of customer success at Recurly, looks at how the pair can work together
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CommentDown to the wire: broadcast-IP & sport rights negotiations
Paul Calleja, CEO of GlobalM, looks at how last-minute rights deals can complicate distribution
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CommentHow to retain subscribers from major events such as the Olympics
Lina Tonk, CMO at Recurly, looks into how recent subscribers can be catered for
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NewsAteliere launches cloud production platform
Ateliere Live can handle editing, mixing, graphics, and effects
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CommentWhy context is key for streaming platforms
Toby Richards, strategy and planning director at Once Upon A Time, explains where streamers can target advertising and partnerships
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NewsFreely adds four TV partnerships
BBC, ITV, C4, and C5-backed streaming platform now available on six brands of smart TVs
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NewsInitiative launched to accelerate development of programmatic TV
The European Programmatic TV Initiative aims to support the development and growth of programmatic advertising in Europe’s major TV markets
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CommentThe GenAI opportunities & challenges for the streaming industry
Maureen Kerr, partner and head of media & entertainment at UK Arthur D. Little, explains what it could mean for the sector
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CommentMay The Fourth: How streaming has powered the return of the jedi
Guy Meyers, regional director of customer success at Recurly explains how older franchises such as Star Wars have benefitted from streaming platforms
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CommentQ&A: Top tips on launching a FAST channel
To mark the launch of Staccs TV in the UK today, CEO Robert Kviby gives his advice on how to approach FAST
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NewsNAB 2024: ThinkAnalytics launches ThinkFAST
ThinkFAST uses AI to automate scheduling on FAST channels